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I’m over at Mashable today:
Most columns on networking are from a business perspective. These authors want you to collect cards and make as many “connections” as possible. But what are you really connecting to?
A “connection” is a poor way to refer to someone you plan to associate with for a long time. A friend is what you should be going for. Friends will help you without hesitation or compensation. A connection might help you, but may also expect something in return. It’s hard to build a fruitful relationship with that.
Read the full article here: 5 Tips For Building Lasting Online Friendships
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