No one owes you a response. Not to your tweets. Not to your blogs. Not to anything you say or do online.
Get over yourself.
I just read a blog post about Mashable, which I’m usually critical of despite contributing guest posts. The blogger goes on to create a list of companies and bloggers he has criticized, and which one of them has responded to his criticism.
Pete Cashmore, who owns Mashable, monitors his brand like a hawk. He jumped right in with this blogger and replied, asking how Mashable could improve.
That’s fine. But it’s up to the brand owner to decide whether or not they want to respond to you. There are too many who think the world owes them a personal response. And It’s good that the world has people like Scott Monty, Pete Cashmore, or Agent M to reply. But ultimately? No one owes you anything.
To make things worse, this blogger equates an answer from that brand as a sign of caring, and a non-answer as the brand not caring about his opinion. As if that matters somehow. The brand doesn’t need to care about you to do business with you.
This whole business of social publishing tools democratizing the world? Horse shit.
Don’t believe me?
Who still runs Iran?
How is that great firewall of China holding up?
Don’t be a fool and think it’s any different here. Social publishing has not given you a voice deserving of an instant response from a business you have opinions about.
If you want to register your distress against a business or some other organization, you boycott them. Everything else is bullshit.
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